NAOI President Leland b. hevner - click the picture for more information

NAOI President Leland b. hevner - click the picture for more information

Welcome to the Web site of the National Association of Online Investors (NAOI). Founded by Leland Hevner in 1997 the NAOI is the nation's premier provider of objective education to the market. Thousands of individuals have taken our college courses and/or read our books. However, we have found that education is not enough to empower individual investors to succeed in today's markets. Also needed are new and more effective investing methods and investment vehicles. Therefore, in addition to education the NAOI also provides investing innovation. 

The NAOI has two major divisions - one for investor education and one for investing research and development. Together these two components enable us to meet our mission of empowering individuals to invest with confidence and success. They also enable us, through our consulting services, to provide financial organizations with ways to create significant new revenue streams and a massive competitive in the coming future of investing.

Spend some time reading the material on this site. Whether you are an individual investor or a financial professional it will give you a whole new perspective on how investing should and will work in the future.  On these pages you will be rewarded with a glimpse of the rapidly approaching Future of Investing - and it is amazing!

Our Latest Development: Dynamic Investment Theory

Our most recent major accomplishment is the discovery of a new portfolio design methodology called Dynamic Investment Theory (DIT).  DIT is at least a viable alternative to Modern Portfolio Theory (MPT) and at most a complete replacement. This new theory creates a unique, new investment type called Dynamic Investments (DIs) that are the financial world's first "market-sensitive" investment vehicle. DIs produce returns that MPT portfolios can't touch with signfiicantly less risk. We are confident that they will dominate and define the future world of investing. Go to the "Dynamic Investment" area of this site to read an overview of this powerful new investing approach.  


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The Amazing Future of Investing book

The Amazing Future of Investing book is the most significant investing book to be published in decades. It challenges Modern Portfolio Theory (MPT) as the "settled science" approach to portfolio design today. It shows how NAOI Dynamic Investment Theory (DIT) is a far superior approach for building portfolios that thrive in modern volatile markets.

In this book you will uncover an entire new world of investing opportunities and profits. Go to the NAOI store for more information and to purchase this game-changing book.

If you are an individual investor reading this book will give you the confidence to take full advantage of today's market gains potential without excessive risk.

If you are a financial professional or a member of a financial organization this book will give you the competitive edge needed to increase revenues in a crowded market.


Why the NAOI Is Unique in the Financial Services Industry

No organization understands the investing public as well as the National Association of Online Investors. We have been teaching investing to average people with money to invest for over 20 years. We know what the public wants and needs from the financial services industry that they are not getting today. As a result, the NAOI can enable ANY financial organization to gain a massive competitive advantage by taking advantage of our products and consulting services that are explained on this site. Click any of the pictures below to learn more about us and our offerings. 

Our Mission

 The naoi mission - Investor empowerment

The naoi mission - Investor empowerment

The mission of the NAOI is to empower individuals to become more confident and successful investors. This will only happen when individuals become smarter and the world of investing becomes simpler. The NAOI is working to ensure both of these outcomes. NAOI education resources are without parallel in the market today. We have taught thousands of individuals how to investing over the past 20 years. We are also a leader in investment research and development. The NAOI is committed to improving the methods and tools available to investors today. To this end we have recently introduced Dynamic Investment Theory that changes how we invest at a fundamental level. The combination of education and investment R&D makes the NAOI unique in the industry.

Investor Education

 naoi investor education

naoi investor education

Investor education today is in an odd and dangerous state. The investing world is so complex that the public must seek education from people who sell them investing products and services. Academia is strangely absent in this area that is such a vital life-skill. A goal of the NAOI is to provide to the public unbiased, comprehensive and actionable investor education. Since our founding we have taught thousands of individuals how to invest. One task of our Research Center is to continually develop new and updated investor education content as well as innovative teaching methods for delivering it to the public. It is time to start treating personal investing as a legitimate field of study and not as a sales opportunity for the financial services industry.


NAOI Dynamic Investing

Research and Development

 investing research and innovation

investing research and innovation

Today investment portfolios are designed using an approach called Modern Portfolio Theory (MPT), a methodology that was introduced in 1952. While markets have changed dramatically since then, the methods used almost universally today to cope with them have not. At best MPT-based investing methods are no longer optimal, at worst they simply don't work and people that use them place their financial security at great risk. The NAOI Research Center is tasked with creating new, simpler and more powerful approaches to investing that are designed to work in current markets. And it does so not with minor "tweaks" to traditional investing methods (such as robo-advisors) but rather with bold strokes that change the core principles of how we invest today such as Dynamic Investments.

 NAOI Dynamic investing and dynamic investments

NAOI Dynamic investing and dynamic investments

What if we could start with a clean slate and create a new approach to investing from scratch? Would it look like how we invest today? The answer is a resounding "NO". Given the chance to start over we would not own the static, buy-and-hold portfolios that are universally recommended by financial advisors today. Rather, we would own dynamic portfolios that automatically adjust their holdings in order to own only equities that are trending up in price while selling or avoiding those that are moving down. On this site you will read about NAOI Dynamic Investing Theory and learn how this can be done. You will see that the simplest Dynamic Investment earned an average annual return of 20%+ during the volatile period from 2007-2015 with low risk and minimal expenses! Also visit DITheory.com.


The Future of Investing

NAOI Products and Services

 Naoi products and services

Naoi products and services

The NAOI provides a full range of investing products and services to both individuals and the financial services industry. For individual investors we provide education resources and new investing methods that will enable them to become confident and successful investors whether working with an advisor or on their own. For financial organizations we offer Seminars, Classes and Consulting services that show them how to "evolve" their offerings to cope with increasingly volatile markets and to meet the changing needs of the investing public. The NAOI is the only organization that caters to the needs of both the investing public and the financial organizations that serve them. By doing so we are uniquely positioned to create the better "future of investing" you will read about on this site.

 NAOI Vision of the future of investing

NAOI Vision of the future of investing

Today the average person with money to invest has no power. They are almost totally dependent on financial salespeople to manage their financial futures. In the NAOI's vision of the future of investing, power will shift from the financial industry to the public, creating a more equitable balance. When this occurs the world of investing as we know it goes away and a simpler more profitable world emerges for both individual investors and for financial professionals. In this section of the site you will read about the NAOI vision for a better "future of investing" that defies what today's experts will say is possible. It is a world in which 20%+ annual returns are achievable without excessive risk in any economic condition. It is a world that that will be significantly "evolved" from the one we face today.


Who Should Read This Site and Why

This site is designed to serve two purposes. Certainly it is a marketing site to let the world know that the NAOI and the NAOI Investing Research Center exist. But it is also an information site that tells you why you should care. Two audiences who will benefit by spending time on this site as follows:

Individual Investors - A Reason for Optimism

 Optimistic investors

Optimistic investors

The NAOI has surveyed hundreds of individual investors who have taken our investing courses. From their input we know that the public is not happy with the way investing works today. We know that many, if not most, have given up on ever being able to understand and take personal control of their financial futures. They are resigned to simply entrusting their financial security to a third party advisor and then just hoping for the best. This is about to change. On this site individuals will learn how the NAOI is creating a new world of investing that will shift power from the financial establishment to the people through the use of new, updated investing methods and investment vehicles It will be a world in which investing is simpler, more profitable, less risky and less expensive.

If you are an individual investor who sees no option but to completely trust an advisor/salesperson with your financial future, you need to spend time on this site. Here you will learn that there are investing options that the financial services industry will not tell you about. These are investing options that empower YOU to take charge of your financial future NOW. 

Financial Organizations and Advisors - Preparing for Change

 Advisers of the future must change

Advisers of the future must change

The status quo in the world of investing has a very short life-span. Developments are coming fast from the NAOI that will change the world of investing in fundamental ways. Using information and developments discussed on this site, the individual investor of the future will become much more formidable and demanding than the passive, trusting clients that the industry deals with today. In the future of investing financial organizations must change to deal with the emerging demands of the investing public. Information provided on this site shows what these change look like.

Via NAOI education resources, individuals will become aware of the new dynamic investing methods and investment types that we have developed. They will know that portfolios built based on NAOI Dynamic Investment Theory can produce higher returns with less risk and lower expenses than the Modern Portfolio Theory based portfolios they are given today. And they will demand them. Organizations that learn how Dynamic Investments work and offer them to the public will gain a massive competitive advantage in the future of investing. NAOI Consulting provides this training. Organizations who remain stuck in the MPT "mud" will fade away.

Change will not be a bad thing for the financial organizations willing to embrace it. The changes described on this site will enable financial organizations to provide better products and services, increase their client base exponentially, expand their product lines significantly and open new revenue streams that do not currently exist - with minimal disruption to existing revenues.

Join Us

We invite all parties interested in improving how investing works today to join us in defining the future of investing. To do so, your first action is to sign up for our "Updates" email list at the bottom of this, or any, page of this site. Then we can keep you informed of major NAOI new, developments and product releases. 

As a next step consider purchasing The Amazing Future of Investing book in the NAOI Store. This publication shows, in detail, what the future of investing will look like and how you can take advantage of these changes immediately. And finally, consider attending an NAOI Seminar or Training Class and/or entering into an NAOI Consulting Contract that will ensure that you are positioned to take maximum advantage of the opportunities and profit potential that these changes will bring.

And, of course, you are always welcome to contact NAOI President, Leland Hevner, via LinkedIn or directly at LHevner@naoi.org with any questions and to discuss ways in which we can cooperate. Other ways of contacting us are shown here: Contact Us.

 the world of investing is about to become much more user friendly and profitable for individuals and financial organizations 

the world of investing is about to become much more user friendly and profitable for individuals and financial organizations 

The Perfect Portfolio Book

If you reached this page by way of  "The Perfect Portfolio" book, you can find the online calculators and worksheets referenced in the book at this link.